Monit
Monit is a customizable cash flow analysis, forecasting, and guidance platform that banks provide to their business customers, so both can work smarter and power each other's success.
We started our partnership with Monit at inception, working through strategy, naming, branding, and design.
My main focus was shaping Monit's brand and product experience from the ground up, building out the logo, brand identity, and design system that let us rapidly build, test, and execute. Operating as an extension of the Monit team let me understand what it was like to work inside a startup.





Getting started
An onboarding experience that connects Monit to the users accounting software and introduces the key features of the app.

Seeing clearly
Small business owners need clear data. Insights give the user that ability (plus a look into the future with predictive forecast modeling). Banks providing Monit get the opportunity to deliver targeted insights.

Model the future
Small business owners can use event modeling tools to test the potential impact of different activities on their future cash flow. Moving to a new office? Banks offering Monit can push info about securing a loan.


Power to the banker
When Monit is distributed through local banks, bankers need a way to push insight campaigns, skin the application, and more. The admin portal makes it all possible.


Dot com
Every app needs a website.



Just checking in
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